Pricing
Read what we already wrote, or let your AI ask the data.
Every Signal is a marketing intelligence API that audits AI-written marketing against real teardowns and measured conversion rates. People read the library. Agents buy credits. Funds and firms order new research. Every price is below; nothing is hidden behind a call.
For people who read
The library
Every pre-built teardown, as it publishes. Each one is a sourced research memo: traffic, ads, tracking stack, funnel, pricing, revenue math, with every figure tagged verified, estimate, inferred or rumour.
Library, monthly
$299/month
- Every report in the library, new ones as they publish
- Up to 3 people
- 250 API credits a month, for the same jobs agents run
- Cancel any time from the billing portal; access to the end of the period
2 months free
Library, yearly
$2,990/year$3,588
- Everything in the monthly plan
- Billed once a year: 10 months for the price of 12
- Up to 3 people
- 250 API credits a month
Single report
$149 one-time
- One pre-built report, yours to keep
- Buy it from the report's own page
- No subscription
Summaries on every report page are free to read. The library and single reports are reports we have already written; for a company that is not in the library yet, see custom teardowns.
For builders whose AI writes marketing
API credits and jobs
Prepaid credits, no subscription, no auto-recharge. 1 credit = $0.10. Credits never expire. Your first API key on a verified email gets 50 free credits. Failed jobs are refunded automatically.
What a credit buys
| Job | What you send | What comes back | Credits | Price | Status |
|---|---|---|---|---|---|
| Audit my AI's work | Copy, a landing page, an email, an ad, a funnel or a paywall your AI wrote, plus the sector | A score, findings with the KB record ids behind them, concrete fixes and a rewrite. About 40 seconds. | 30 | $3 | live |
| Landing page analysis | A public URL | Tech stack and pixels, funnel steps, copy against sector patterns, ranked conversion fixes | 100 | $10 | live |
| Ad creative analysis | Creatives or a brand name | Each creative scored against the ad patterns in the KB, with fixes | 150 | $15 | live |
| SEO and growth audit | A domain | What it ranks for, its search and AI-answer footprint and tracking, against the growth moves of real companies in its sector, with a ranked growth plan | 150 | $15 | live |
| Intelligence report | A company URL | An automated snapshot: tracking stack, live Meta ads, search footprint, homepage, a machine summary against its sector | 490 | $49 | live |
| KB lookups kb_search, kb_examples, kb_benchmarks, kb_get | A query, a sector, a record id | Records, real copy, measured conversion rates, each with its evidence tag | 1 | $0.10 | live |
| KB guides kb_sectors, kb_brief, kb_playbook | A sector or a task | Sector briefs and playbooks | 0 | free | live |
Automated API reports are data plus a machine summary. No analyst reads them, which is why they cost a fraction of a custom teardown. Rate limits and rules are on the acceptable use page. Setup for Claude, Cursor, Windsurf, ChatGPT and curl is on the connect page.
For funds and firms
Custom teardowns
A company that is not in the library yet, researched for you and checked by a person. Delivered as a private link plus the raw data.
Snapshot
$495
One company's tracking stack, Meta ads and pricing page, captured as data. No write-up.
Buy a snapshotQuick teardown
$1,500
The full teardown of one company: verdict, traffic, ads, stack, funnel, revenue sanity check, competitors, rules. About an hour of agent work, read by a person before it ships.
Buy a quick teardownDeep teardown
$4,000
Adds the app teardown, live ad-click tracing and follow-up passes where evidence conflicts.
Buy a deep teardownFund
$2,500/month
4 report credits a month, 10 companies watched weekly, up to 5 people, and the whole library.
Start FundFirm
$5,000/month
12 report credits a month, 50 companies watched weekly, up to 15 people, and the whole library.
Start FirmA quick teardown uses 1 report credit, a deep one 3. Plan credits refresh monthly. Need a pilot first? Tell us the company.
Which one do I need?
Three different things carry the word "report". Here is the difference.
The library
$299 a month, $2,990 a year, or $149 a report
Reports we already wrote. Human-checked research on companies and markets we chose to cover. Read as many as you like; nothing is produced on demand.
Pick this if the company you care about is already in the library, or you want to follow the sectors we cover.
A custom teardown
$495 to $4,000, or Fund and Firm plans
New research on a company you name, checked by a person before it ships. The same format as the library, written for you.
Pick this if the company is not covered yet, or you need a question answered that the library does not.
An automated API report
30 to 490 credits ($3 to $49)
Data plus a machine summary, returned to your agent in seconds or minutes. No analyst review. The audit scores your AI's marketing against the KB; the snapshot captures one company's stack, ads and pricing.
Pick this if an AI is doing the asking and you need an answer now, with the records behind it.
Questions
What happens if a job fails?
Every job debits credits up front. If it fails or stops at its cost cap, the credits are refunded automatically and the refund shows in your ledger.
Do credits expire?
Credits you buy never expire. The 250 credits included with the library are a monthly allowance and expire at the end of each billing period.
Can I cancel the library?
Yes, any time, from the billing portal. You keep access until the end of the period you paid for. Yearly plans run to the end of the year.
How do I pay?
Card and wallets (Apple Pay, Google Pay, Link) through Stripe Checkout. We never see your card number. Credits are a one-time purchase; nothing recharges on its own.
Is a single report mine to keep?
Yes. Buy it from the report's page for $149 and it stays in your account, with no subscription.
Is there a free way to try the API?
Your first API key on a verified email comes with 50 free credits, enough for one audit and a handful of KB lookups. Sector briefs and playbooks are free, rate limited.
By buying you agree to the Terms, the Privacy Policy and the Acceptable Use rules.